Trippas White Group Ongoing Digital Marketing
Overview
An example selection of items to drive traffic, leads and registrations for Trippas White Group venues, including:
- Monthly strategy and planning with marketing team members
- Content research and creation
- Social channel updates across Facebook, Instagram, Twitter and LinkedIn
- Paid promotion via Google AdWords and Facebook advertising
- Reporting and analysis
Monthly Pricing per Site
The monthly pricing is per website, however the Strategy item and Reporting item would be purchased once each month to cover all Trippas White Group sites.
Whereas the Content, AdWords and Facebook items would require multiple items per month to cover all of the different sites. eg managing AdWords across all venue sites would need additional AdWords packs each month.
The number each month would be determined based on the monthly strategy and the campaigns that were to be focusses on.
Multi-site Deals
We would work out a package deal to accomodate this but as a guide, assume 3 AdWords packs to cover the 10 sites. And likewise for Facebook and social management items.
For content, a guide would be 8 to 10 Content Pack items each month used across the different venues.
